Optician Online - The Big Optometry Blog

Specsavers has been pretty consistent in its ability to make TV ads that capture the public's attention.
'Should have gone to Specsavers' has become a national catch phrase while the latest Thunderbirds offering ( you can watch the video here) has been getting coverage all over the place.
This is nothing new for the Specsavers' creative team which has recieved positive responses to many of its ads.
Of course there are a few misses. The Guardian can't help mentioning one of the latest Specsavers offerings before careering off down another one of its self indulgent cul de sac ( oh sorry that's French too), the reference is somewhat perjorative.

Having recently enjoyed reading Portuguese author José Saramago's novel Blindness, I thought it worth a post as not only does it deal with a epidemic of ocular disorder on a grand scale but has also been made into a film that features Mark Ruffalo as a ophthalmologist.

The film version is directed by Fernando Meirelles, whose previous credits include City of God and The Constant Gardener, and also stars Julianne Moore as the only person left with sight after a wave of blindness and attendant chaos sweeps across a unspecified city.

Despite a lukewarm critical reception at the Cannes Film Festival earlier in the year, this is surely a must-see for optical folk?