New product blog

For all types of new optical products.

September 2009 - Posts

Creations to wrestle with


Among the new creative designs from French eyewear manufacturer Parasite Eyewear is the sleek and flowing Noego optical frame Anatomy (1) and the Zaora sunglass (2).

The Anatomy design is described by the company as a frame that seems to be made of metallic muscular fibre. It added that such a fine stainless steel frame can only be manufactured by a complete mastering of the process technologies.

The Zaora model was inspired by Mexican wrestling ‘Lucha Libre’ masks. This sunglass has oversized lenses and a double side and comes in two colour options – Zaoro Creator (2) and Zaora Chrome France.

Also new from Parasite are the striking Astero goggles (3), which are available in several colours including gold, black and silver.

● Details: +33 04 74 46 28 90.

Posted: 18 Sep 2009 10:25 AM by Alex | with no comments
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Focus on the impulse buy


Buchmann’s Shoptic display stand is designed to promote chains, cords, accessories and other impulse purchases. The 470mm high stand comes with a selection of accessories including pearl and stone decorated metal chains, and silicone, microfibre and leather bands. Additional product can be stored in the back of the stand. The Shoptic stand with a complete range of accessories is on special offer until the end of October priced at £235+VAT.

● Details: 01634 662300.

 

Posted: 18 Sep 2009 10:21 AM by Alex | with no comments
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Soft styling for young children


Two new models have been added by International Eyewear to its Eschenbach Oio range for young children. Both 830000 and 830001 feature full-rimmed fronts with oval eye shapes. Along with flexible Titanflex temples, the frames also include soft silicone nose-pads and soft curl ends. Each frame is available in size options from 35-17 through to 38-16, allowing the frames to be used as part of the NHS children’s voucher scheme and are offered in a range of bright, contrasting colours.


● Details: 0121 585 6565.

 

Mexx mixes materials

Mexx Eyes, distributed by William Morris Eyewear, has released three special edition frames featuring rubber-coated temples for comfort described as ‘unconventional eyewear fashion’.

The special edition frames, two of which are made from metal and one from plastic are available in a choice of four natural colours. Each frame is delivered with its own special edition case. Mexx Eyes has also extended its junior collection with five new models (above) designed for girls aged between 13 and 18.

Also distributed by William Morris, are two new additions to the OWP collection, 1303 (below) and 8562. The nylon frames, one of which is for men and the other for women, feature stainless steel decoration.

● Details: 01279 600 042.

 

Terrexpro features anti-fog filter



Designed with advice from leading mountain sports professionals, the Terrexpro is a new multipurpose sports frame from Adidas, targeted at climbers and mountaineers.

Manufactured and distributed by Silhouette, its design features include a removable anti-fog filter system made from a soft permeable material with an anti-fog coating that absorbs moisture. The Terrexpro’s sides can be removed and replaced with a head strap, while the frame is also supplied with a removable nose protector.

Constructed from durable SPX, the Terrexpro is available with a choice of three lens types including Adidas’ light stabiliser technology (LST) active lens, its dark Space lens and the LST Vario photochromic lens. Prescription solutions include a rimless insert or a direct glaze into the frame.


Details: 020 8987 8899.

 

Posted: 18 Sep 2009 10:09 AM by Alex | with no comments
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Rimless with a leather touch


Silhouette’s new luxury rimless optical lines Leathertouch (left) and Leatherdrop (right) are intended for men and women respectively. Both collections have leather detailing on the temples and comprise four models.

The rimless eyewear Leathertouch models come in five colourways: Silver Day in grey leather and dark brown temples, Tiger Eye in shining gold and mustard brown leather, Golden Forest in green and gold, Havana Lounge in dark brown leather and platinum and Black adventure in black shining metal and black leather.

The rimless Leatherdrop range comes in Snow Shine, cream coloured leather and rhodium metal, Vamilla Cream, cognac coloured leather and gold-brushed metal, Golden Fire, cherry red leather and black, Mystic Night, tone to tone violet and Desert Rose, rose leather on grey.

Details: 020 8987 8899.