Lucy Patchett: How do you create a boutique shopping experience?
Georgia Rae: Being an independent optician, we pride ourselves on being able to offer something a little different. We are proud of the collection we have curated. Fomo (the fear of missing out) is so last year, for us it’s all about Jomo (the joy of missing out). At Rae & Rae, you will never be overwhelmed by hundreds of brands in the same styles. Instead, you get to choose from the best, lovingly handpicked for you by our experts.
LP: What fashion eyewear strategy helps Rae & Rae Opticians stand out among competitors?
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