Bollé Brands has launched a business to business platform to better facilitate the order process for optical practices, retailers and sports shops.

Available in Europe and the US, the platform provides administrative features, such as tracking of the invoicing process or shipment, as well as product descriptions and ordering tools.

Michael Sakellaris, vice president of sales at Bollé Brands, said: ‘Our priority was to deliver the highest quality of service possible for our business partners. We have collected their feedback all along the development process to make sure that the platform we created would be perfectly aligned with their needs.’