Kids get stylish upgrade

Children’s eyewear specialist Zoobug London has added six new styles in its core Rubber Flex Active ophthalmic frame collection.

Special features found on the rubber frames include flex hinges and ‘earlocks’ which make it possible to adjust end tips to sit correctly behind the child’s ear. The frames have a one-piece construction and have no metal parts. The material has been carefully studied to ensure it maintains form and stiffness so lenses do not spring out when handled by the child.

The company has added some bright tonal hues – primary reds, blues and greens as well as luscious fuchsia and lilac. For the older age group, a new classic black choice has been added.