Marchon inks Paul Smith deal
Author: Simon Jones
Marchon Eyewear and British fashion designer Paul Smith have agreed a long term global licensing agreement that will see Marchon oversee the design, manufacturing, and global distribution of the brand’s eyewear collections from January 2023.
‘Marchon is very proud to partner with Paul Smith, an iconic brand with timeless styling,’ said Thomas Burkhardt, president of Marchon Eyewear. ‘We look forward to contributing to the brand’s future growth around the world, while strengthening our offering within the luxury eyewear segment. The new collections will be offering eyewear styles that will uniquely capture the essence and exceptional quality of the Paul Smith brand.’
‘We are delighted to be embarking on a new global eyewear partnership with Marchon. Harnessing their expertise in manufacturing and distribution and bringing our own unique approach to design and creativity, we have every confidence it will be a prosperous collaboration,’ added Paul Smith managing director Ashley Long.