A joint venture partnership (JVP) model has been launched by OutsideClinic, which the company said could transform domiciliary eye care services.

OutsideClinic said demand for domiciliary was set to increase significantly over the next 10 years because of an ageing population and its JVP model would help plug the optometrist gap in the sector.

Paul Chapman-Hatchett, director of strategic partnerships at OutsideClinic, said: ‘The launch of our joint venture partnerships further strengthens the already broad range of career opportunities we’re able to offer, providing ambitious, committed and patient-centred optometrists with a compelling new opportunity to run their own company, helped by the best support team in the business.

‘Our existing partners are already successfully growing their JVPs and we’re confident our model will enable optometrists to create and build a profitable business that offers an excellent work-life balance, underpinned by access to the best possible portable equipment and the time and space required to deliver the very highest standards of patient care.’

The company added that its JVP package included guaranteed client acquisition, comprehensive marketing support and ongoing business development.

Partners would have the opportunity to run a fully supported domiciliary practice with a head office team that handled marketing, appointment scheduling, HR and the accounts.