The Austrian eyewear brand has planned the launch of the Silhouette Digital Showroom for March 2021.
Austrian eyewear brand Silhouette has planned the launch of the Silhouette Digital Showroom for March 2021.
The new platform would allow practitioners from around the globe to browse Silhouette’s products from their own locations, said the company.
Silhouette CMO, Michael Schmied, said: ‘It’s never been so easy for our business partners to digitally immerse in the Silhouette brand environment to explore our latest premium products.’
The company also shared that its virtual try-on service, launched in December 2020, would be integrated into the virtual showroom alongside the capacity for one-on-one consultations.