Mincher Lockett & Co Opticians in Market Drayton has rebranded its practice. The Optician Awards Fashion Practice of the Year 2019 will now be named ‘Style Optique’, emphasising the practice’s style credentials and consultation services.

Eva Davé, a co-owner of Style Optique, is also an award winning image consultant and the founder and director of the Eyewear Styling Academy.

She said: ‘Over the last nine years we have developed and grown from a high street NHS practice to an award winning, luxurious destination optical boutique specialising in unique, bespoke and personalised eyewear styling consultations and luxury eyewear.’

The practice owners will host a launch party later in the year when groups are allowed to convene.