Nikon
eLife is Nikon’s solution for all lifestyles for pre through to established presbyopes. The product is designed to offer clear, wide fields of view for near and intermediate tasks, from reading, digital device use, desk based work and room distance. The lenses are available in indices from 1.5 through to 1.74 including clear, Transitions, polarised and base curve selection to meet near and intermediate requirements, both indoor and out, and for optimum in-frame aesthetics.
Teamed with SeeCoat Bright, which enhances vision in dim light conditions or SeeCoat Blue, which reduces visual fatigue on digital devices, eLife is said to provide the opportunity to dispense a lifestyle specific first or second pair or upgrade single vision reading lenses.
BBGR
BBGR markets its Pulseo products as the next generation of single vision lenses. According to the company, the lenses are specifically designed to meet the vision requirements of 18 to 40-year-olds, an age bracket that has seen a large increase in the amount of digital screen use as people juggle busy schedules of work, hobbies, social media, friends, and family. This can often involve using multiple screens, which may result in increased visual fatigue. Pulseo lenses are said to help to reduce visual fatigue by easing focus when switching from near to mid-distance vision.
BBGR’s Activ’Boost system helps reduce the accommodation effort required to see at a given distance. The lenses are recommended with Neva Max Blue UV and BluV Xpert for wearers who require more comfort when using screens and greater protection from environmental factors.
Lenstec
Exceed Easy PBC is a lens powered by Younger Optics’ Camber Technology and is available from the Lenstec Optical Group. The product features a dual surface fully personalised lens design, which is optimised to minimise oblique astigmatism and is suitable for a wide variety of lifestyle tasks. Lenstec says that despite advancements in progressive lens design some patients still experience swim effect, especially in dynamic corridors. Swim is a non-stable perception of surroundings that causes discomfort and reduces overall lens satisfaction, making adaptation more
difficult.
Exceed Easy PBC was inspired by the Steadicam brand of camera stabiliser mounts for motion picture cameras that allows for a smooth shot, even if the camera moves over irregular surfaces. According to Lenstec, Exceed Easy PBC is designed to deliver superior image stability and better peripheral vision to capture any detail, even in dynamic corridors.
Rodenstock
Rodenstock has put its 140 years plus of experience into designing the Impression Ergo lens family of lifestyle lenses. Ergo is made up of Book, PC and Room, which are said to offer patients three distinct out-of-the-box solutions.
Rodenstock advises that it is always important to consider what each lens is designed for and how it can be applied to the patients. According to Rodenstock, Book is great for both avid readers and crafters, PC for anyone who needs a working distance of up to 2m, and Room for those who like to see a bit of the world go by. The company also offers practices the freedom to custom design the Impression Ergo FreeSign, which it says is a lens for trickier patients, using Rodenstock Consulting Software to move the distortion to where it suits a patient’s needs. most.
Norville
Norville says greater time spent indoors during the recent lockdown resulted in more reading, more screen time and more near vision in general. With this in mind, the company draws attention to its Versatile two focus lens with a reading lower portion in higher powers that then recedes by -0.50DS or up to -2.50DS degression in the upper lens area. Versatile is available in all indices in both resin and mineral material. Capable of accommodating early presbyopes, the company says that the lens design allows almost a
negligible non tolerance rate if the value of the degression element is correctly adjusted. For this reason Norville offers a Versatile assessment kit that enables practitioners to obtain a wearers preferred combination to suit varying distance needs.
Seiko
SmartZoom from Seiko are said to be innovative lenses that have been optimised to face the digital challenge by reducing eyestrain and providing comfort when using digital devices. Seiko’s Zoom Power technology in the lower part of the lens aims to reduce the symptoms of digital eye strain with four options available while the company’s Balance Zone Technology is said to provide highly natural eye appearance, extremely thin lens edges and maximum optical precision. Overall Seiko notes that the lenses are constructed to harmonise a patient’s eyes with the use of digital devices.
Essilor
Eyezen Start single vision lenses from Essilor aim to help to support modern lifestyles by reducing visual digital fatigue. The lens is designed for wearers up to the age of 40 who are switching between devices, adopting new postures, and adjusting to close and variable distances while viewing small, pixelated screen fonts. Essilor says that the product optimises the whole lens surface for distance and near vision using two reference points, thanks to its Dualoptim technology. This is said to bring the right power through the lens based on location of objects and gaze direction to offer sharper vision. Additionally protection against blue-violet light and screen glare is also delivered through Essilor’s Eye Protect System.
Tim Precious, managing director at Essilor, says: ‘Digital devices are shaping the way we live, and patients need more support to reduce eye strain and see more comfortably as their eyes are forced to work harder.’
Hoya
Hoya says its Hoyalux iD MySelf product is the most premium personalised progressive lens in the company’s repertoire because it uses the latest technology to provide superior vision for all distances. These progressive lenses are said to enable patients to use digital devices, switch their vision from near to far and back again smoothly while also providing stable vision at all times, less swim and sway feeling and outstanding visual comfort.
Zeiss
According to Zeiss, SmartLife lenses are the ideal solution for patients with connected, on-the-go lifestyles. The company says that the lenses are specifically designed to give the wearer the freedom to switch from their smartphone to their laptop, to their TV or tablet, while staying aware of the world around them. SmartLife lenses are supported by Zeiss’ SmartView Technology, which is based on applied research of today’s lifestyles, visual behaviour and individual, age-related needs. Zeiss state that, when tested among consumers, nine out of ten rated the quality of vision with SmartLife lenses positively. The lenses also come equipped with full UV protection, included as standard across the Zeiss range.
