Awards 2016: Specsavers makes contacts

Specsavers in Chelmsley Wood became the first winners of the new contact lens patient engagement category at the Optician Awards this April

In the whirlwind of emerging CL products that are increasing the scope of treatment options for eye condition management, optometry practices around the UK are searching for ways to increase CL use. Meanwhile patients are unaware of the benefits and are uncomfortable with the unfamiliar application of the lens on the eye. This made the patient engagement category one of the most closely contested with four strong applicants shortlisted for the title.

Store director at the winning practice Paul Cooper says: ‘To win in a group where the standard seemed to be incredibly high was an honour. The nominee that stood out for us was the team from Hammond and Dummer Opticians. We loved the culture they created in their practice for CL promotion.’

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