Features

Conversations in practice: the potential new contact lens wearer

Find the right words and actions to open a contact lens conversation and many more patients could soon be wearers. Effective communicators Clair Bulpin and Theresa Cox share their tips for getting the message across

Contact lenses give millions of people visual performance, freedom and confidence they could never attain from spectacle correction. Yet only a small proportion of eye care practitioners (11 per cent) discuss contact lenses with all their patients.1 Most (67 per cent) discuss them with those they deem suitable and one in five will only discuss them with patients if asked.1

Not surprisingly, two-thirds of those considering contact lenses do not feel well informed about contact lens wear and more still (76 per cent) want their practitioners to give them more information.2 If prompted, nearly nine in 10 (88 per cent) are interested in trialling lenses and one in three will go on to purchase.3

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