Features

Equipping opticians for the digital age

Business
Sean Rai-Roche explores new software developments on display at Optrafair 2018

As the optical industry evolves, and as more people turn online for their needs, the demand for effective software has never been greater. Optrafair was the place to see some of the latest developments in the field, with new technologies that can facilitate holistic management, improve communication and ensure regulatory compliance all on display.

Cosium

Beginning UK operations in October 2017, Cosium aims to emulate its success in France, where it has sold 800 of its flagship Digi-Hub products. ‘We call it dispensing 2.0. Everything you need in just one unit,’ says Alessandro Messeri, Cosium’s UK operations manager.

Dispensing 2.0, or the Digi-Hub, is Cosium’s ‘innovative sales support tool’ that is designed to offer practices a simpler way to dispense their products. Messeri says Cosium has a ‘philosophy of asking what practices need and designing products in line with that’.

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