Healthy Sight Practice of the Year

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Established eight years ago by optometrists William Stockdale and Len Telford, Optomise specialises in eye care for the elderly and those living with physical or mental disability. In 2006, it increased the number of patients served by 24 per cent and saw an 18 per cent increase in referrals from health professionals. The company runs accredited training programmes for care home staff and has trained more than 5,000 staff.

Optomise also engages with the wider community through an extensive lecture programme on healthy sight and produces high-quality literature on the importance of eye care, often with a generic message. Last year alone, more than 2,000 people attended the company's talks to local groups and strong links were formed with charities and support agencies across the province. Stroke, fall prevention and diabetes were just some of the age-related issues covered in these community projects.