Features

In focus: Mido 2020 postponed

The worsening situation in Italy has led to the trade show’s postponement. Andrew McClean gauges the reaction from eyewear companies who were set to exhibit

Mido has postponed this year’s trade show, which was due to take place from February 29 to March 2, in response to the coronavirus (Covid-19) outbreak in Italy.

Organisers have announced that the rescheduled event will take place between the end of May and mid-June, with the dates yet to be confirmed at the time Optician went to press.

The dates will be set in compliance with advice from the health authorities dealing with the outbreak, as well as availability of the venue, Rho Fiera Milano.

Giovanni Vitaloni, president of Mido, said: ‘We took this decision out of respect for the current alarming situation and for our exhibitors and visitors. As this health crisis is developing in Italy, we could not but choose to postpone Mido’s 2020 edition. We immediately defined and selected a timeframe within the year which could meet the needs of the eyewear industry at a national and international level.

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