Situated on the North East coast of England, Sunderland became a city in 1992 upon the 40th anniversary of Queen Elizabeth II’s accession to the throne. Once deemed unconquerable by invaders, it sits at the top of England and competes for the region’s bragging rights with its northern neighbours in Newcastle.
Andrew Garvey, optometry director at Specsavers Sunderland, says: ‘Sunderland is a small city with a big town feel. It is up and coming with a lot of ongoing investment particularly into the University which is very popular and well respected.
‘Compared to the region, Sunderland itself offers a community feel even though it has city status. People from Sunderland like to shop locally so they are loyal particularly if you are prepared to offer great customer service.’
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