Over September 20-23, some 900 exhibitors will travel to Paris for one of eyewear’s biggest selling events of the year. Trends are as diverse as ever, with 90s shapes still dominating mainstream media and celebrity. There is also a move towards more curious silhouettes, specialist craftmanship and nostalgia and these brands are at the top of their game.
Movitra
Movitra will present its 11 new models at Silmo, including its new Apex Titanium Collection, a new, cutting-edge collection, featuring products made exclusively in titanium. These are Italian performance frames, engineered for every day.
Movitra has a durable approach to design that has its own identity, speaking to classic tastes and modern times. Elegant solutions are implemented into its silhouettes, including a patented twisted bridge, and the Apex collection features a completely new and innovative product architecture offering an exceptionally comfortable fit and ultimate performance qualities. It is this clever engineering juxtaposed with the daily wearability, that fusion of art and technology that distinguishes the brand and makes Movitra stand out.
- Stand number: HALL 7 D042
Sauvage Eyewear
Made by frame master Tommy O’Gara, Sauvage Eyewear draws inspiration from both Parisian and Japanese design cultures and the
collection celebrates the unity of craftmanship and technology.
Sara Mary (designer) lends her feminine tomboy approach to the new season. The company’s acetate is made entirely by hand in Japan, while the detailed metal work is made entirely from the highest quality titanium, using a variety of sources from lacquer to diamonds.
The collection is finessed with great restraint, creating clean lines with comfortable long-lasting wear. Each element more important that the last, its exquisite quality is a breath of fresh air from a house destined to become a heritage brand.
- Stand number: Hall 7 D051
Nylor
The Nylor brand introduced the concept of mounting lenses with an invisible nylon wire, now taught in optics as ‘the nylor mounting’. It was a ground-breaking innovation in 1955 but is now ubiquitous in the landscape of eyewear design.
In 2022, the brand re-invented itself, inspired by its historical values. Julia Gogosha, of Gogosha Optique (LA) spear-headed its revival within the US, falling in love with its filament like frames. ‘So flirty with no frivolity,’ she says.
Nylor is a revival heritage brand that feels as fresh today as it did 70 years ago. These frames
play with the codes of discreet luxury: flawless design, impeccable volumes, noble materials and classic colour, all 100% handcrafted in France. (Photo: Nic Griffiths.)
- Stand number: Hall 7 G079
Henau
Henau describes itself at ‘eyewear couture’ and it is the perfect summary for the dramatic and artistic design culture it purveys. The 
Belgian brand blends optical functionality with avant-garde design and craftmanship, each model a bold statement that merges cutting-edge technology with experiential design.
Its designer is driven by creativity and future possibilities, producing enduring pieces that stand apart from the mainstream. Iconic, quality driven eyewear that inspires.
Stand number: Hall 7 C217
Masahiro Maruyama
Masahiro Maruyama was established in 2011 and the designer’s concept is ‘unfinished art’. Whereas, classical frame designs are
symmetrical and beautifully completed, Masahiro’s asymmetric frames are ‘unfinished’, creating evocative, eccentric designs.
Conceptually driven and meticulous executed, Masahiro Maruyama has made asymmetric eyewear his own. Imperfection is at the heart of his philosophy. It is a concept that has been wonderfully received by his supporters and for which he has won many awards.
Handmade in the Fukui prefecture of Japan, this is a brand for today’s generation.
- Stand number: Hall 7 D122
