100% Optical opens visitor registration

Visitor registration has opened for 100% Optical, which will return to ExCeL London on February 24-26, 2024 for its tenth edition.

Organisers said the free-to-attend event attracted over 10,000 optical professionals from around the world, including optometrists, dispensing opticians and ophthalmologists.

A daily catwalk will showcase the latest frame styles and more than 200 eyewear brands will exhibit, alongside contact lens, equipment and ophthalmic lens suppliers.

The event will include an education programme led by the Association of Optometrists, a dispensing workshop area and a line-up of industry speakers.