Black & Lizars takes to the airwaves

Black & Lizars has inked a new one year partnership with Sport Aberdeen Radio.

The sponsorship will promote the importance of good eye care to listeners of the station – aired at 17 leisure venues across the city on behalf of Aberdeen City Council.

In addition to branding sponsorship, Black & Lizars will have 52 weeks of commercial air time to promote product specific details and offers.

Geraldine Wood, new managing director of Black and Lizars, said: ‘At Black & Lizars, we understand the importance of community leisure services in promoting health and well-being. This partnership with Sport Aberdeen will reinforce these goals by emphasising the importance of good eye care across a number of sporting activities.’