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Ciba Vision packs them in

Ciba Vision has launched a new promotion for its range of Solo-Care 10 Minute and Focus 10 Minute contact lens solutions.

The company is offering to supply a free rucksack with all new starter packs of the solutions ordered. Jo Thorne, Ciba's marketing executive, explains that the promotion has been specifically designed to attract the youth market. 'The rucksacks are expected to catch the attention of young contact lens and potential contact lens wearers, showing them that lenses are worn by people on the move with carefree lifestyles.' - For more details or to order starter packs contact Ciba's customer support team on: 01489 785300.

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