The company says Elite provides RGP wearers with a conditioning solution for safe and effective disinfectant that also contains moisturising agents which are designed to improve wetting and lens comfort.
B&Ladds that Elite cleaning solution removes protein deposits and lipids without scratching the lens.
Product manager John Doherty says: ÔResearch indicates that consumers prefer to buy solutions based on duration rather than product quantity as they find it easier to manage their lens care routine.
ÔThe pack gives the wearer a ÒtrueÓ one-month supply of conditioner and cleaning solution which greatly helps compliance. This reassures practitioners and improves patient management.Õ
The Elite one-month pack comes in a self-merchandising blister pack to be sold off the shelf.
u For more information contact Bausch & Lomb on 020 8781 2800.
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