Fendi and Thélios partner up

Italian luxury brand Fendi has agreed a partnership with Thélios for the development, production and distribution of its eyewear.

A joint statement explained that the first release from the partnership would be the Fall/Winter 2021 collection, comprising sunglass and optical frames.

‘We are proud to start this new adventure with Thélios,’ said Serge Brunschwig, CEO of Fendi, ‘who in parallel to Fendi, are truly committed to Italian craftmanship, creativity and innovation.

‘I’m confident that this new partnership will mark a successful new chapter of Fendi’s long history in eyewear.’

Thélios was created as a joint venture between Marcolin and luxury conglomerate LVMH, which Fendi is also a subsidiary of.