High-speed rewards for winners of Lotus/ Boots prize draw

Winners of the Boots Opticians and Lotus Eyewear prize draw (News, June 9) were treated to a high performance day at the famous Lotus Cars HQ and test track in Norwich last week.

Launched at Boots Opticians in May, the nationwide sales promotion was said by Andrew Actman to be a huge success, attracting considerable public interest and having a significant impact on the sales of Lotus Eyewear.

'We're delighted with the results of the prize draw,' said Actman. 'It was great to work with the marketing team at Boots who produced a very eye-catching suite of marketing material for the promotion.