Marcolin introduces K-Way eyewear

Marcolin and French brand K-Way, owned by Turin-based BasicNet, have signed an exclusive licensing agreement for the design, production and distribution of sunglasses, optical frames, ski goggles and kids’ eyewear.

The six-year partnership, due to expire on December 31, 2030, marked the collaboration with a brand that combines sports spirit with fashion attitude and reinforced Marcolin’s presence in the lifestyle segment.

The K-Way eyewear collections, the first to be introduced by Marcolin, would be presented in early 2025 and become available worldwide by distribution through a network of selected stores.