Practices that excel in marketing activities will be recognised at the annual Rodenstock Club Awards in December. For the first time in the event's history, independent practices can enter marketing-focussed categories such as best window display online and offline marketing initiatives.
Dietmar Rathbauer, managing director of Rodenstock UK, said: 'Our prestigious annual awards give us a chance to reward our loyal customers and thank them for their support. For the first time we are also celebrating those opticians who prove to be the best in the business when it comes to their all-important marketing skills.'
The competition runs until 30 November and winning practices will be announced at a lunch and awards ceremony at The Landmark hotel in London on 18 December.
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