Mitchell teams up with Norville

Alyson Mitchell has joined Norville Eyewear as sales manager for the South-West region, bringing with her five years of optical frame experience. Based in Southampton Ð but covering Devon, Cornwall, Somerset, Hampshire and Berkshire Ð Mitchell is already well-known to many practices in the region. Her experience ensures that she is able to promote frames that are relevant for individual practice needs, and will be focusing on the new Norville brands of Kenneth Cole, Vera Wang and Berit Nielsen, alongside established brands such as Laura Ashley and Seiko.