Mitsui division plans PixelOptics relaunch

The electronic focusing technology of PixelOptics, the US firm which filed for Chapter 7 bankruptcy in late 2013, could come to the market again through a newly-launched division of Mitsui Chemicals in the US.

Whole You, which launched in the US last week said it would use the patented PixelOptics and Panasonic Healthcare’s electronic eyewear technology, acquired by Mitsui at auction, ‘to create quality Whole You-branded products to unlock human potential’. It cited United States Centers for Disease Control and Prevention statistics, where there were some 20.6 million noninsitutionalised adults living with vision trouble, adding that Whole You would provide cutting-edge solutions designed to relieve and alleviate these issues.