Nikon donates to NHS

Nikon Optical UK, in conjunction with its independent practice partners, has raised £24,153 for NHS Charities Together.

During the initial Covid-19 lockdown Nikon helped practices prepare for the return of routine eye care provision with its Your Programme for Tomorrow campaign and then, along with practices and patients, made a charitable donation for every lens sale in the months after resumption.

The campaign included a personal protective equipment donation, new consumer journey, hygiene training and in-store communication to ensure compliance with government guidelines. Practice partners and their teams engaged in over 60 hours of training and development via live webinars hosted by Nikon.