With a high profile exhibitor list, a new logo and several new features to boost visitor and exhibitor experience, Optrafair 2009 is being billed as the biggest and best show yet.
Details of the biennial show at the NEC Birmingham from April 4-6 2009 were officially unveiled by the Federation of Manufacturing Opticians last Wednesday.
With a new strap line, 'One vision, one show', the organisers said they wanted to enhance visitor experience to help them combine business with pleasure. A fine dining area, and cocktail and champagne bars have been added to the floor plan to bring a new dimension.
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