Optrafair’s vision for 2020: Stay on top in our rapidly advancing field

Optrafair 20/20 organisers, the Federation of Manufacturing Opticians (FMO) and MA Exhibitions have placed innovation and adaptation in practice at the forefront of the exhibition’s recently announced conference programme.

The programme content offers what is described as world class presentations and debate from industry experts covering the issues – and hopefully some solutions – facing the optical industry today, and catering for all facets of the optical sector.

A mixture of topics will be covered including business matters, environmental sustainability, social media and marketing, audiology practice, ocular imaging, ophthalmology techniques and emerging technologies such as artificial intelligence (AI).

Optrafair 20/20’s central stage, the Iris, will host the showpiece sessions and eminent keynote speakers. The Presidents’ Address provides the chance to hear from the leaders of some of the major industry and membership associations, Colleges and committees to discuss the main priorities for the profession. The session will be chaired by ABDO president Clive Marchant and will feature Colin Davidson, vice-president of the College of Optometrists), Locsu CEO Richard Whittington, BLCA president Jonathon Bench and Mike Burdon, president of the Royal College of Ophthalmologists.