Safilo enters wearable technology sector

Brain sensing eyewear to enhance mental focus for performance and well-being looks set to become a reality following the formation of a partnership between Safilo and Canadian technology firm Interaxon.

The research and development partnership and licensing agreement marked Safilo’s entry into the wearable technology sector and has seen the creation of a new division, Safilox.

The Toronto-based Interaxon produces Muse, an electroencephalogram (EEG) headband that measures brain activity during meditation. Using the headband, wearers can get live feedback on their brain activity using an accompanying app, which automatically adjusts the theme of the meditation depending on the brain’s meditative state.