A digital business to business platform has been launched by Safilo in order to provide optical practices with access to its eyewear catalogue and e-commerce solution.
The You&Safilo platform was designed with feedback from practitioners with features such as a simplified ordering process and after-sales management on a new website.
Safilo said the pandemic has highlighted the importance of digital tools in providing autonomous and safe services to its customers.
Angelo Trocchia, CEO of Safilo group, said: ‘We strive to provide our customers with optimal conditions so they can offer our final consumers the best possible experience, therefore we created an even more functional and user-friendly B2B platform.
‘Our priority was to deliver the highest quality of service possible for our business partners: we have started from their feedback to make sure that the platform is perfectly aligned with their needs.’
