Shadestation expands offer around the globe

British online eyewear retailer shadestation.co.uk plans to roll out international versions of its website and aims to trade in 50 countries by the end of the year.

The company, which offers sunglass styles and glazed ophthalmic frames alongside watches and jewellery, said it wanted to increase its international presence in response to a growing number of overseas orders.

‘The business has seen year on year growth every year in the last decade and for 2014, the continued aim is to grow the business. The key aim for Shadestation.co.uk has always been to be the very best online destination for designer accessories,’ shadestation.co.uk co-founder David Allen told the Manchester Evening News.