Specsavers launched its sponsorship of match officials at the British and Irish Lions' 125th anniversary tour to Hong Kong and Australia at London Zoo last week.
International referee Nigel Owens (centre) unveiled the new referee kit, with former players Brian Moore (left) and Michael Lynagh, prior to the squad announcement.
Specsavers' chairman Doug Perkins, a former Llanelli player said: 'Good eyesight is clearly very important in competitive sport. While there continues to be exciting technological innovations to aid referees, we will always rely on their personal judgement too.
'At Specsavers we're glad to do our bit where we can to help ensure that they get the best possible support to do their job.'
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