Practices looking to capitalise on summer sunglass sales can now take advantage of the ‘Sunny Days with Rodenstock’ lens promotion.
Special net prices are valid on all ColorMatic IQ lenses and polarised lenses, including free glazing or remote edging, until the end of July and are only on offer to independent practices. Marketing material in the form of posters, show cards, patient mailers and demonstration lenses is also available.
Debbie Bathgate, Rodenstock lens product manager, said: ‘We want to give independent opticians everything they could possibly need to offer the best sun protection for their customers in 2015. The Sunny Days with Rodenstock promotion provides them with an ideal tool to promote their practice using attractive, professional marketing material while offering their clients exceptional value.’