New technologies and a focus on customer care will present the opportunities for independent practices to fight their way out of the recession if practitioners make that choice.
This was the message at the annual Sight Care Group Conference in the Birmingham Hilton Metropole this week.
'The Choice is Yours' was the theme of the meeting and, greeting the 500 delegates, chairman Richard Petrie repeated his message of last year. 'You should run your business as well as you examine eyes and to the same level of attention and professionalism.' He said the next couple of years were going to be the toughest most practitioners will have faced. 'Taking advantage of new technologies will be more and more essential.'
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