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Tree planting programme grows

​Eco Eyewear's One Frame, One Tree programme has planted 3.3 million trees

Eco Eyewear has planted 3.3 million trees and cut 154,629 metric tons of carbon dioxide through its One Frame, One Tree programme.

The programme was started in 2009 after the eyewear brand partnered with Trees for the Future and pledged to plant a tree for every Eco frame purchased through the scheme.

Alessandro Lanaro, CEO at Eco and Modo Eyewear, said: ‘We have a responsibility to leave the world a better place than how we found it. Together with Trees for the Future, One Frame, One Tree is making a positive impact not only on the environment, but for the people.’

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