Trouble for Hubble as it settles $3.5m contact lens fine

US based online contact lens retailer Vision Path, which trades under the name Hubble Contacts, has settled a case brought by the Department of Justice (DoJ) and Federal Trade Commission (FTC) alleging the company failed to verify patient prescriptions and posted false consumer reviews.

According to the court filing, Hubble failed to ensure customers received contact lenses with the correct prescription and did not actively confer with prescribing practitioners for verification in most customer orders. Instead, the company sent ‘flawed and often incomprehensible’ verification messages to prescribers, and then, when they failed to respond within eight business hours, treated the order as passively verified and sent patients contact lenses they had never been fitted for.