British eyewear distributor Optical Service has signed a licence agreement with premium US clothing brand Schott and will launch the collection at Optrafair London next month (April 11-13) at the Olympia National.
The collection will consist of six acetate styles and four metal frames – each available in two colours. Frames are inspired by handcrafted materials of the Schott clothing line and its American heritage. The launch collection is accompanied by US-themed point of sale materials and packaging.
‘The Schott brand is now over 100 years old – that’s longevity,’ said Optical Service operations manager David Eldridge. ‘We are delighted to partner with Schott, whose commitment to producing premium quality, luxury products and whose family-run business values match our own.’
Register now for free at www.optrafair-london.co.uk