Austrian frames manufacturer Silhouette has launched its own virtual try-on service, allowing customers to try on its large range of frames from home.
The new service has been made available via laptop, smartphone or tablet and is available at all times. Silhouette explained that customers must take a short video and picture of their face, after which the technology would display a virtual representation of any number of chosen frames.
Silhouette added that the new service was intended to support opticians and local retailers by leading customers to their businesses. The virtual service is available globally in five languages.
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