Vision Express seeks 200 qualified staff

The 55-year-old Belgian-born founder of Vision Express' sister company Grand Optical also announced that the business was looking to recruit an extra 200 experienced people in the near future as part of his plans to reinvigorate the 200-store chain.
Cezar took over the reins at the Nottingham-based company in September following the departure of Simon Innes.
Widely experienced in the European optical profession, Cezar was president of the international division at Grand Vision, Vision Express' French parent, for seven years during the last decade before he joined the UK and Ireland retail name.
He confirmed that the drive to encourage franchisees to the multiple would include Vision Express returning to show at Optrafair next year for the first time since the 1990s. This and other methods, such as advertising and word of mouth would be used in an effort to double the number of joint ventures by 2009.
'Currently Vision Express has around 200 stores, which are 50 per cent owned, 50 per cent joint ventures,' he told optician. 'We want to expand so we are going to restart our expansion through franchising. When we see location opportunities, such as our flagship store in Birmingham's new Bullring, we will look at it very seriously.'
Although he said internal promotion was important to Vision Express' aim, he commented the multiple did not have enough qualified staff, and announced a recruitment drive.
'We want more qualified people, and intend to recruit 200 professionals with significant optical experience.'
To improve communications with his employees Cezar has organised a team conference weekend in Marbella, Spain for 400 staff next month.
Vision Express senior management will speak to the multiple's regional managers, store managers and joint venture partners to impart Cezar's message.
'I will be saying if we want to give a better service to our patients you can only do that through our employees,' he commented.
'I think it's very important in a company that from the president to the manager of the smallest store we share the same point of view of how we should treat our customers, and that we treat our staff as customers.'
david.challinorrbi.co.ukSix months after becoming chairman of Vision Express, Marcel Cezar has said the multiple plans to add 100 more 'joint-venture' franchise outlets in the next five years.
The 55-year-old Belgian-born founder of Vision Express' sister company Grand Optical also announced that the business was looking to recruit an extra 200 experienced people in the near future as part of his plans to reinvigorate the 200-store chain.
Cezar took over the reins at the Nottingham-based company in September following the departure of Simon Innes.
Widely experienced in the European optical profession, Cezar was president of the international division at Grand Vision, Vision Express' French parent, for seven years during the last decade before he joined the UK and Ireland retail name.
He confirmed that the drive to encourage franchisees to the multiple would include Vision Express returning to show at Optrafair next year for the first time since the 1990s. This and other methods, such as advertising and word of mouth would be used in an effort to double the number of joint ventures by 2009.
'Currently Vision Express has around 200 stores, which are 50 per cent owned, 50 per cent joint ventures,' he told optician. 'We want to expand so we are going to restart our expansion through franchising. When we see location opportunities, such as our flagship store in Birmingham's new Bullring, we will look at it very seriously.'
Although he said internal promotion was important to Vision Express' aim, he commented the multiple did not have enough qualified staff, and announced a recruitment drive.
'We want more qualified people, and intend to recruit 200 professionals with significant optical experience.'
To improve communications with his employees Cezar has organised a team conference weekend in Marbella, Spain for 400 staff next month.
Vision Express senior management will speak to the multiple's regional managers, store managers and joint venture partners to impart Cezar's message.
'I will be saying if we want to give a better service to our patients you can only do that through our employees,' he commented.
'I think it's very important in a company that from the president to the manager of the smallest store we share the same point of view of how we should treat our customers, and that we treat our staff as customers.'
david.challinorrbi.co.ukSix months after becoming chairman of Vision Express, Marcel Cezar has said the multiple plans to add 100 more 'joint-venture' franchise outlets in the next five years.
The 55-year-old Belgian-born founder of Vision Express' sister company Grand Optical also announced that the business was looking to recruit an extra 200 experienced people in the near future as part of his plans to reinvigorate the 200-store chain.
Cezar took over the reins at the Nottingham-based company in September following the departure of Simon Innes.
Widely experienced in the European optical profession, Cezar was president of the international division at Grand Vision, Vision Express' French parent, for seven years during the last decade before he joined the UK and Ireland retail name.
He confirmed that the drive to encourage franchisees to the multiple would include Vision Express returning to show at Optrafair next year for the first time since the 1990s. This and other methods, such as advertising and word of mouth would be used in an effort to double the number of joint ventures by 2009.
'Currently Vision Express has around 200 stores, which are 50 per cent owned, 50 per cent joint ventures,' he told optician. 'We want to expand so we are going to restart our expansion through franchising. When we see location opportunities, such as our flagship store in Birmingham's new Bullring, we will look at it very seriously.'
Although he said internal promotion was important to Vision Express' aim, he commented the multiple did not have enough qualified staff, and announced a recruitment drive.
'We want more qualified people, and intend to recruit 200 professionals with significant optical experience.'
To improve communications with his employees Cezar has organised a team conference weekend in Marbella, Spain for 400 staff next month.
Vision Express senior management will speak to the multiple's regional managers, store managers and joint venture partners to impart Cezar's message.
'I will be saying if we want to give a better service to our patients you can only do that through our employees,' he commented.
'I think it's very important in a company that from the president to the manager of the smallest store we share the same point of view of how we should treat our customers, and that we treat our staff as customers.'
david.challinorrbi.co.uk