Zeal Optics says See Grass collection is its greenest yet

Zeal Optics has developed a range of sunglasses which combine waste plastics and unwanted grasses to create a material the firm says offers its lowest carbon footprint frame to date.

See Grass frames are made from a material Zeal has developed by working with plastic recyclers, biogas harvesters and farmers utilising materials that would otherwise be waste or landfill.

Mike Lewis, Zeal’s director of marketing said the firm had always put sustainability, recycling and lifestyle choice at the heart of its ethos and product offering. He said Zeal was well known for its castor oil-based frames and lenses as well as for seeking to reduce waste and environmental impact wherever possible. ‘We are constantly looking at reducing our carbon footprint and every aspect of the business is being constantly revised,’ he said.