It sudedenly occured to me that while some opticians are really into their sport and participate in swim/bike/run stuff all Optician readers have something to gain by taking an interest.
Sports people are obssessive about their kit and love details and quality craftsmanship. Anyone splashing out on £500 for a set of aerobars or some £800 race wheels will be up for th kind of eyewear above. If only all sports eyewear retailing was like this.
