Viewpoint: Engaging colleagues in eco-strategy

Sustainability is a big topic, it encompasses so much, and at first glance can be intimidating and confusing for colleagues, especially when talking about the more scientific aspects of it, like carbon.  

For most businesses, sustainability is a transformation programme. It changes what we do and why. Embedding it into the culture of a business takes time, effort and, most importantly, full engagement from everyone. Everyone has a role to play, not just the sustainability team.  

The engagement approach needs to touch the hearts and minds of the people we are talking to, they need to want to take part and play their role.