Viewpoint: Setting those goals

Last month, we discussedLast month, we discussed how many business owners have the very best intentions, but somehow never quite get around to making plans for the future. Whereas, when a significant event, such as a wedding or holiday, is on the horizon, we launch ourselves into planning with meticulous detail.

One reason why people do not plan for their business is because it seems like a huge job and the challenge is knowing where to start. For those of you who read last month’s column, you will have hopefully grasped the idea of starting the process and clearly defining or reviewing your over-arching purpose for the business. Doing this and setting out your values makes the next step, defining your strategic priorities, a simpler task.