Hoyalux iD Mystyle V+ team reflects on winning Optician's Lens Product of the Year Award 2014

Optician’s product awards  have become  a sought after accolade in the optical industry but the technical excellence of modern day lenses puts participants in that particular category under immense pressure.

Lens technology is an impressive thing. The chemists develop lens materials with the right index and abbe numbers, the vision scientists describe the surfaces, mathematicians resolve the ray diagrams. Software designer and engineers develop the algorithms and the machinery to make the finished product. So which are most important numbers behind Hoyalux iD Mystyle V+ in its quest for victory in the Optician Awards Lens Product of the Year Award?

None, says Martin Batho, managing director of Hoya Lens UK. He points to the testimonials from the patients and Hoya’s customers as the true test of a whether a lens is hitting the mark or not. And that is exactly what Hoyalux iD Mystyle V+ did for the judges in the Lens category of this year’s awards.