In focus: Snapshot report blurs the reputation of the profession

The most recent foray into to the realm of high street optometry by consumer group Which? is another that has left them reeling from the fallout of the data and the damage done to the reputation of the optometric profession.

The report’s primary finding, ‘Two out of five eye tests not up to scratch,’ was certainly an attention grabber and was quickly followed up with claims of inaccurate prescriptions and missing parts of eye tests.

Nearly half of the 30 undercover eye tests recorded by Which? researchers were rated as ‘poor’ or ‘very poor’ by a panel of optometrists. Some of the eye tests resulted in ‘nonsensical’ or ‘dangerous’ prescriptions that the panel branded as ‘shocking,’ language used to attract as much attention as possible within the consumer realm.