The Association of British Dispensing Opticians (ABDO) has announced the death of Michael Potter FBDO.
Potter, who had been head of marketing at the Association since 2007, passed away last weekend and will be remembered by the industry for his success in both retail and manufacturing optics.
General secretary of ABDO Sir Anthony Garrett CBE said: ‘Michael brought a level of detailed professionalism which was unmatched in the sector. His corporate design work for both ABDO and ABDO College set new high standards which will endure for years to come. This forensic eye for detail was applied to everything ABDO and the College produced and we will always be indebted to him.
‘Michael was passionate about optics, about the work of his colleagues and the success of ABDO. In addition, he loved real ale, live jazz and the company of friends. We have lost a great colleague and a loyal friend,’ he added.