The iShow Exhibition 2018 will be a combined three event roadshow format covering the north, midlands and south of England, organisers have announced.

Running alongside the iDay and National Eyecare Group, the three events would start in Wembley, London, on October 22, before stopping off at the Ricoh Arena in Coventry on October 29 and finishing in Bolton on October 30.

The exhibition sold out within weeks of its launch and has been organised by Proven Track Record and Independents Day.

Nick Atkins, director of Proven Track Record, said: ‘I have been blown away by the level of support we’ve had from the industry to sponsor and exhibit at this year’s series of events. It seems that this new format has struck a chord with suppliers focussed on the independent sector.’

Meetings at the exhibition will begin at 1pm and run through until 8.30pm so delegates won’t have to take as much time out of their practices, he added.