Its largest ever Optrafair presence was the perfect platform for Banbury-based Ridgway Optical to debut its latest lines. Reflecting on the company's activity, managing director David Ridgway said: 'We have experienced steady growth in recent years in difficult trading conditions, but we are releasing lots of new models - many of which are at the show,' he says.
The company says it is reactive to trends, but always keeps in mind what styles sell through to its practice base. Ridgway's philosophy is for its frames to have simple, clean looking front silhouettes paired with an interesting temple design, using either embellishments or patterns. The new models introduced at Optrafair reflect this ethos.
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